Adam Surdy

You need help with digital product development. Maybe your own development team is snowed under with work. Maybe it lacks a specific knowledge set. Maybe you don’t have an in-house development team. The point is, you have a digital product to design, create or scale and you need to look outside your organization to get it done. Good news: the internet is full of freelance developers, any one of whom will gladly help. But what if that isn’t the best option? It’s definitely not your only option. See the business benefits of hiring a development team, instead of single talents!

No one would deny that software development can be challenging in many different ways. Hardly surprising then that this Geneca survey found 75% of business and IT executives anticipate their software projects will fail. This is a truly disturbing lack of faith! How do you manage a software development project if you don’t believe in its final success? From our point of view, outsourcing to an expert partner is an advisable option. However, the process is not without its pitfalls, most of which are connected to the quality of the relationship between client and outsourced provider.

Maybe you’ve heard the phrase, “If you want something done right, do it yourself.” Maybe you agree with it. But in software development, as in so many things, it’s rarely true. If you’re a company looking to develop new digital products – web apps, mobile apps, even a web platform – you need expertise. And unless you have already hot-shot developers on your payroll, outsourcing to an external software development company is likely to be at the top of your option list. The challenge is in finding the right partner to work with.

Delivering brand new digital products to the market is always a risky business. To make sure that your efforts and money don't fizzle out, you might consider developing an MVP first. But is it worth it?

See 8 most common mistakes decision makers are making while looking for a web development company for their next digital product.

Digital transformation is a complex challenge facing almost every modern business. Whatever sector you are in, whether you manufacture products or provide services, whatever continent you operate on, the digital world demands a new approach. The shift to that new approach is digital transformation.

Cost is an important factor when choosing any product or service. However, the cost of outsourcing your software development project can vary greatly, depending on skills, experience and geographical location of your chosen partner. It helps to have a snapshot of the various markets to understand what might be reasonable in terms of cost… and what might not be.

Product-market fit is a key stage in the digital product development process. Continuing the spirit of constant experimentation and validation, this stage is about fine-tuning your product to appeal more directly to identified market needs.