One size rarely fits all. The signs that you should build a custom e-commerce platform
Swimming in the sea of possibilities - this could be an accurate description of the current e-commerce platform market. There’s no way to remember them all and every one of them has many pros and cons, so don’t expect to find the perfect solution at once. Eventually, you may hit a wall and come to a scary conclusion: the only way is to hire a dev team and build a custom e-commerce platform yourself. And that’s not a bad idea.